Media Centre

September 7th, 2014

The road machine that redlines at 15,000 rpm

Honda's CBR600RR is effectively a race bike that's registered for the road, and one which, like its competitors, has become easier to live with over the years. Managing that balance has involved a fair bit of engineering magic, given true racers still expect a razor-sharp high-speed weapon from the same machine others will be commuting on.

So who better to test it than Glen Jeffery, who rode Grand Prix and 600 Production bikes for Honda for some years, and now commutes to work by bike.

August 30th, 2014

Stroked and stoked Honda single

There wasn't much amiss with the cheap 'n' cheerful Honda CBR250R single-cylinder streetbike when it first appeared three years ago.

Sure, it got a little buzzy at high revs, the VFR1200F-inspired visuals looked bulbous, and the clutch got a little hot and bothered after a few hard launches.

August 24th, 2014

Revamped Valkyrie leads Honda blitz

New Zealand's Honda motorcycle dealers now have to find showroom space for 10 new models as the winged brand launches a bold new assault on Suzuki's ascendency in new motorcycle registrations.

Honda last held the "Numero Uno" position in roadbike sales last century and the new model blitz is a determined attempt to win the title of New Zealand's most popular road bike brand back.

August 10th, 2014

Honda's Summer models have all bases covered

Honda offerings range from cute and lovable to plain intimidating, says Jacqui Madelin

Honda launched a barrage of new models to the press amid wind squalls and rain showers, their arrival focused on a dealer tour into September, ready for sales come summer.

And there's pretty much something for everyone, from the diminutive GROM125 that's aimed at stylish young urban types on up to 1.8-litre leviathans.

August 1st, 2014

Blue Wing Honda celebrates four decades of Kiwi success with launch of new facility

As a nation dependent on primary industry, with more than half of our land used for farming, having the right means to navigate varying terrain can be a challenging task.

Blue Wing Honda met that challenge in 1972 when it entered the market as New Zealand’s importer and distributor of Honda motorcycles and all-terrain vehicles (ATVs).  That wealth of experience has helped put the company at number one in the New Zealand ATV market.

At a special ceremony this morning (Friday, 1 August, 2014) Blue Wing Honda’s head office was officially opened by Susumu Mitsuishi, the General Manager of the Motorcycle Sales Division at the Honda Motor Company Limited in Tokyo, Japan.

The facility at Airport Oaks consolidates the company’s operations and also houses Honda Marine and Honda Power Equipment in New Zealand.